The Game Plan for Payday Loans

I don't want to recap the whole concept of "latent semantic indexing' suffice to say that it is a method used by Google to determine relevance. In brief LSI can take your posts and determine what the subject matter is and how much of your post relates to the subject at hand. It also compares each post with your blog as a whole and can tell if the post is relevant to the rest of your site. My apologies if this is overly simplistic but it gets the main point across. This goes to the whole concept of why content is now king and not just backlinks when it comes to getting listed in Google.

To dominate the search engines you have to do four things.

1) Know what your blog is about. What are the handful of words that you can use to describe your blog most accurately? These words are your main keywords.

2) Each and every post that you write must contain some or all of these keywords regardless of the specific topic.

3) Each topic you write about should relate to your blogs overall theme or purpose. Each topic should ideally cover a "long tail" keyword related to your main keywords.

4) Know how to backlink.

I know most of you are aware of these factors but very few bloggers actually follow through on the specifics. If you comb through my blog you will find that just about every post has all my main keywords in it and each topic relates to a long tail.

My method is as simple and formulaic as it gets. Here it is,

My main goal is to rank number 1 on Google for "make money online". If you use a keyword search tool and query this term you will find a huge list of related terms as well. The related terms are my long tails. I target every relevant long tail I can find and try and dominate it in the listings - at least page 1 but ideally top spot. I am now on the first page in the serps for several dozen of these long tails and as each goal has been reached I keep getting closer to the first page of my prime keyword "make money online". I am currently 21 out of 150 million pages. I was 45 two weeks ago. (results will vary depending on your search region)

The point is this, Google also uses it's own results to determine how it ranks your blog. If you rank well for a hundred different but related terms then you will also rank well for the common denominator - the term that they are all related to.

I want to show you an example of this and it happens to be in my own niche.

In most regions a free blogspot blog sits atop the "make money online" search listings. This blog is called moneymakerinfo.blogspot.com and is remarkably only a PR3. How has this blog managed to do this considering most people have never heard of it or know anything about the author Alan Liew. If he is well known I don't see him mentioned much in my travels. You can't get through a day without someone mentioning John Chow or Darren Rowse. So what gives.

The fact is that this blog is ranked on the first page and usually in the top 3 spots for just about every long tail keyword related to making money online. You probably think so what - all the big names are. Well actually they aren't. Problogger and Dosh Dosh do show up fairly frequently in the top listings but that's about it for the A-listers. Carl Ocab's blog does show up everywhere and has gained him a front page listing for the main term.

Targeting one or two keywords may get you results for those keywords but they won't get you listed for related terms. Getting listed for lots of related terms will get you listed for the main term even if you didn't target it. The biggest mistake people make with SEO is to focus almost soley on a few main keywords and neglect the supporting cast. Wait - I know you have heard this before - long tails, long tails, and you are going to tell me you have written lots of posts related to long tails but you still don't rank well. If you have done all these things then all that is missing is knowing how to backlink.